Mini Rodini is a Swedish children’s wear brand that was founded in 2006 by illustrator Cassandra Rhodin as a tribute to all children, their imagination and sense that everything is possible. Mini Rodini takes children seriously with playfulness, meaning it is important that children too have clothes that match their own personality, mood and creativity. Mini Rodini’s vision has always been to make it both easy and exciting for parents to buy better products for their kids in regards to the design as well as environmental and ethical aspects of the production. And while the playful and humorous aesthetics may speak directly to the children, the quality of the products is equally important. A Mini Rodini garment is not only fun to wear or just look at, but is also produced in a way that is kinder to the environment and the people behind it. With a combination of excellent quality and quirky design, Mini Rodini creates clothes that parents want to dress their kids in, and that kids love to wear.
For SS19 collection 'Tropical Island - A Paranormal Fantasy', Founder and Creative Director Cassandra Rhodin has taken her inspiration from escapism and fantasies - as well as myths like the Bermuda Triangle and the novel 'The Mysterious Island' by Jules Verne. Explore new prints with monkeys playing Madonna on a boombox, bananas wearing sunglasses sipping sodas and crocodiles lurking. However, SS19 is not a nostalgic collection - it has a modern silhouette and is full of stylish bold colour combinations.
'I got the inspiration when watching animal planet - everything already existing on earth is so magical and weird.'
— Cassandra Rhodin